Coles
Stikeez Fresh Friends
Nothing says competency in high-volume retail like a Coles campaign, and Leah and Lauren had their hands full with Stikeez Fresh Friends. 
These recyclable mini characters were designed to get kids eating more fruit and veg, and featured a lively cast of characters. 
We crafted a cute yet chaotic kitchen scene, with the mischievous buggers stirring up trouble. After completing the storyboard, we handed the project to Cadre, who translated our vision into reality with some impressive 3D work.
This was a mammoth campaign which had many different outputs.​​​​​​​
Leah and Lauren oversaw rollout all through the line including multiple TVCs, radio ads, website content, social media, EDMs, OOH, press, wobblers, decals, banners, buntings, catalogues and every other retail format imaginable which we rolled out across 1,500 Coles and Coles Express stores nationally.

Agency: Big Red
Art Direction: Lauren Meyerkort
Storyboard illustrations: Lauren Meyerkort
Copywriting: Leah Morris
Creative Director: Cam Trollope


Radio 15"

Original storyboard images sketched by Lauren

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